Apple has been forced to check a already-late white iPhone 4 nonetheless again. Manufacturing problems have been the reason, as well as the rumors contend which removing a paint thick enough to look great, while still leaving space to fit a thing together is a tangible cause. Whatever it is, a single thing’s for sure. Apple isn’t happy. In actuality, so annoyed is the routinely veteran PR department that it barely worried to re-write final month’s press-release. Here they have been, side-by-side (or top-by-bottom).

June 23, 2010:

White models of Apple’s brand-new iPhone 4 have proven more severe to make than approaching, as well as as the outcome they will not be available until a second half of July. The availability of a more renowned iPhone 4 black models is not affected.

And today:

White models of Apple’s new iPhone® 4 have one after another to be some-more severe to make than you creatively approaching, and as the outcome they will not be accessible until after this year. The accessibility of a some-more renowned iPhone 4 black models is not influenced.

Can you spot a disproportion? The brand-new press release gains an “®” symbol, a brand-new, much some-more vague date as well as the word “proven” has been dropped in favor of “continued”. My favorite is the unvaried final line, that says which a black iPhone is the some-more renowned indication. Could which be, do you think, because Apple hasn’t yet sole the singular white iPhone 4?

The “later this year” part during slightest gets the PR folks off a offshoot for a while. Even if things don’t get better during a white iPhone bureau, they have over five months prior to they’ll have to issue an additional matter. And a good thing too. What with antennagate, the Bumper Program and Apple’s jot down opening this entertain, the bad poppets during Apple Public Relations have had to write roughly one recover per week. They could do with the mangle.

Statement by Apple upon White iPhone 4 (redux) [Apple]

Photo: Jon Snyder/Wired.com